Our sustainability journey

For us, sustainability is both a responsibility and an opportunity. Our products come
from a renewable source, have long life length and good quality.
Optimum resource utilisation and reuse are implemented as early as the design phase.
We are clear about our environmental responsibility and the health and safety of our
employees and all stakeholders. Thanks to our presence in small towns, we can take
greater social responsibility.
Our sharp focus on sustainability has made us aware of very
many opportunities – for the environment, for our employees and
for society at large!

Sustainability Report 2019

Read our sustainability report here


Downloadable pdf
Sustainability Report.pdf


Our core pillars and strategic initiatives

Cirkular design

For us, circular design is design that offers opportunities for
product reuse. In the design phase, we focus on: material selection;
resource efficiency; preventive measures that extend
service lives; and, activities that increase separability.

Reduce CO2e emissions

We all have a responsibility to reduce emissions and global
warming. In 2018, to understand our CO2e emissions, we
started comprehensive monitoring of the greenhouse
gas output of all our business units. After measurement
and analysis, our CO2e emission results
were communicated internally. In doing this, we not only
increased awareness throughout the group, but also identified
and implemented measures.

We hope that every kitchen, bathroom and storage
solution in our customers’ homes is used and taken care
of for many years. This saves resources. Consequently,
high quality is one of our most important contributions to
reducing the strain on the environment.

Our production and all parts of our value chain have
a negative environmental impact that we want to minimise.
The life cycle analyses we carried out have given us
knowledge about the climate and environmental strain
associated with: raw material extraction; energy consumption
in processing; transport; our own production facilities;
the product-use phase; and, final handling. This enabled
us to identify a number of areas where we see clear improvement
opportunities. Several relevant activities have
already been started.

All our business units have several ongoing activities to
further reduce climate impact. Measures initiating the work
to reduce our climate footprint include: clearer requirements
for green transport with lower emissions; switching
to renewable electricity and energy; energy-efficient lighting;
and, internal courses to increase employee awareness

Sustainable forestry

For us, sustainable forestry means managing and exploiting
forests and forest land in ways that, now and in the future,
preserve (without damaging other ecosystems) their: biological
diversity; productivity; rejuvenation capacity; vitality; and,
ability to satisfy important ecological, economic and financial
functions at local, national and global levels.
Our kitchens and bathrooms are largely constructed
from wood (e.g. carcasses, doors, drawers, worktops, etc.).
As trees grow, they bind carbon dioxide, which is retained
until the wood is burnt or decomposes. This contributes to
wood being a sustainable raw material. Nonetheless, forest
felling is one of our time’s global challenges. Part of our
strategy here is that wood products are to be derived from
forestry that, both environmentally and societally, is sustainable.
To feel confident about the sustainable cultivation and
clearing of forests, we now focus on buying nothing other than
certified wood. Our chosen certifications are FSC and PEFC.

Responsible sourcing

We focus on maintaining a supply chain that, from employee,
environmental and societal aspects, is sustainable and
transparent. Ensuring responsible sourcing is very important
for us.
To identify risks of working condition deficiencies, breaches
of human rights and corruption, we have analysed our value
chain. As over 98 per cent of our suppliers are in Europe and
account for slightly more than 99 per cent of the purchase
volume, we assess that these risks are relatively low.

Countries where we have identified the highest risks as
regards working conditions and human rights account, in
total, for less than one per cent of our purchase volume.

Transparent communication

For us, transparent communication means that we must continue
to communicate in an honest and transparent manner
(both internally and externally) and take the lead in sharing
knowledge and awareness as regards sustainable choices.

Now and for future generations, we want to create the
right conditions for sustainable living for all those with
whom we have a relationship – employees, associates,
suppliers, customers, citizens and all other stakeholders.

In 2019, our sustainability management initiatives gave
us valuable knowledge enabling us to now provide even
greater help for customers wishing to make wise, sustainable

Employee engagement

Our employees’ engagement is entirely crucial for the
success of our “We create exciting home environments for
everyone” business concept. To foster employee engagement,
we focus on responsible leadership and building an
inspiring and respectful corporate culture in which leadership
is characterised by collaboration, management by
objectives and a genuine desire for our employees to grow
stronger and develop as part of a winning team.

That the work environment must be healthy and safe is,
for us, self-evident. Just as important in achieving a good
balance are equality, fairness and equal opportunities (e.g.
ratios of men, women and ethnicities).

Valuable citizenship

For us, it is of the utmost importance that we act responsibly
towards our employees, local communities and the
world at large. In small towns, we are major employers.
This means that, from job and societal aspects, we have a
significant role.